PR Week is upsetting me this week - well actually it has for a while. The same goes - to an extent - with the CIPR website.
I do understand the need to ask for paid subscriptions to the website, it stops (shock horror) non-PR people from having acssess to it, and possibly becoming over stimulated. This I understand.
What I do not understand is the need to block out students who are not subscribers, especially in the case of the CIPR, students on their approved university courses. This seems very silly. After all we may find the news in PR week useful in, oh say, our dissertations for one.
Yes our libraries do have the back catalogues and subscriptions to them both, but this is not extended to the students. Of course this also means that half an hours internet browse could in reality take a day or so.
Would it not therefore be sensible to create an Athens portal on the website, just as they do on Mintel and Lexis Nexis. This would keep out those without a password and allow the universities access for their students.
After all it is difficult enough with the tiny tiny loans, that do of course have a growing interest, then having to add extra cost just because major factors in the industry do not want to help out the next generation of Public Relations. Crazy.